Leading leisure travel brand leverages in-house insights and expertise to provide international travel inspiration: where to go, what to do, and how to do it in 2025. To celebrate the launch of 25 Trips to Take in 2025, Chase Travel is giving away one million Chase Ultimate Rewards points to ten (10) eligible Chase cardmembers

Chase Travel, the leading leisure travel brand from JPMorganChase, today revealed the top 25 Trips to Take In 2025, its first annual list of top destinations to visit, informed by Chase Travel booking trends, exciting debuts and insights from in-house travel experts. The list includes destinations across the world, from coastal Vietnam to mainland Greece, as well as rising domestic locales.

To celebrate the launch of Chase Travel’s 25 Trips to Take in 2025, now through January 31, 2025, eligible Chase cardmembers can enter Chase Travel’s 10 Million Points Giveaway for a chance to win one of ten prizes of 1 Million Ultimate Rewards points to plan their ultimate trip. Participants are required to be the primary Chase cardmember of participating cards and be a US resident 18+ to enter. To enter the Sweepstakes and to view the full official rules, participating cards & complete entry details visit millionpoints.chase.com.

Notable trends and takeaways from Chase Travel’s 25 Trips to Take in 2025 include:

  • New flights driving discovery: Improved transportation options, such as new game-changing nonstop flights to Marrakech and Greenland, plus an upgraded airport in Riviera Nayarit, Mexico, are making remote or previously hard-to-reach destinations more accessible.
  • Luxury hotel openings: High-end accommodations are opening in new, remote or unexpected destinations such as Six Senses, which recently made its debut in Grenada.
  • Unique ways of getting around: New cruise hotspots, train travel explorations and lesser-known road trips are providing travelers a fresh perspective on exploration in 2025.
  • New side to old favorites: Swap Machu Picchu for Peru's Colca Canyon, or skip Miami Beach and explore Little River and its buzzy restaurant scene. For a truly remote getaway, venture to Greenland or Western Australia for rugged outdoor adventures.
  • Emerging European destinations on the rise: The allure of lesser-known European locales like Antwerp, Belgium, and Warsaw, Poland, is growing, especially as these cities are often more budget-friendly. Average travel to Warsaw was approximately $500 cheaper on average than travel to Rome in 20241, according to Chase Travel.
  • Travelers chasing pop-culture trends: Both Thailand and Seoul, South Korea, are showing an increase in travel for 2025, in part due to buzz in surrounding popular TV series, movies and social media trends.
  • Celebrating the great outdoors: Destinations such as Kenya and Rwanda are focusing on sustainability with eco-friendly lodges and conservation projects, while closer to home, one U.S. state – Georgia - is hoping to become home to the country’s next national park.

Holiday and 2025 Travel Trends: As an industry leader, Chase Travel is also sharing valuable travel insights for the upcoming year based on bookings.

  • Shift in weekday travel to weekend travel: According to Chase Travel bookings for trips in 2025, Saturdays will be the busiest days to travel next year2, a shift from Thursdays being the most crowded in 2024. This holiday season, the busiest travel day is expected to be on Saturday, December 21.3
  • Labor Day Weekend wins as busiest travel time of the year: Over 2023 and 2024, Labor Day weekend has been the most popular weekend to travel, with August 30 and September 1 being the busiest travel days of the year 4
  • Increase in travel for holidays and 2025 travel overall: Chase Travel shows 36% increase in travel for 20252 and 37% increase for the holiday season5 overall when comparing year-over-year.

As a new benefit for travelers planning holiday and 2025 trips, Sapphire Reserve cardmembers now have exclusive access to complimentary travel planning with a Reserve Travel Designer through Chase Travel. These designers are available 24/7 to assist with all aspects of travel planning—whether it's crafting personalized itineraries, managing last-minute travel changes, or educating cardmembers on available travel options.

Leveraging the expertise of Reserve Travel Designers, Chase Travel has also launched a new series of All-Access Trips featuring curated, thoughtful itineraries during popular cultural events worldwide. Starting with a Miami Art Week trip this December, Chase Sapphire Reserve cardmembers can now book an All-Access Trip to experience the vibrant Festival of Colors, Holi, in the heart of India, powered by Chase Travel. For the latest travel benefits and offerings, visit chasetravel.com.

Chase Travel Group offers services across a variety of travel needs, including global leisure and business travel bookings, business-to-business travel platform solutions, meeting and event travel arrangements, corporate travel and expense management consulting services, and more. As an industry leader in travel, Chase Travel Group is comprised of influential travel brands including Chase Travel, FROSCH by Chase Travel, and VWT by Chase Travel, which together provide Chase Travel Group the ability to bridge owned modern, scalable technology with high touch travel services for complete, end-to-end travel booking experiences.

ABOUT CHASE

Chase is the U.S. consumer and commercial banking business of JPMorgan Chase & Co. (NYSE: JPM), a leading financial services firm based in the United States of America with assets of $4.2 trillion and operations worldwide. Chase serves 84 million consumers and 6.9 million small businesses, with a broad range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. Customers can choose how and where they want to bank: More than 4,800 branches in 48 states and the District of Columbia, more than 15,000 ATMs, mobile, online and by phone. For more information, go to chase.com.

Methodology

1 These figures are based on Chase Travel air and lodging reservations booked between 1/1/2024 and 10/28/2024 for travel between 1/1/2024 and 12/31/2024, compared with the same periods one year earlier.

2 These figures are based on Chase Travel air and lodging reservations booked between 1/1/2024 and 9/25/2024 for travel between 1/1/2025 and 9/25/2025, compared with the same periods one year earlier.

3 These figures are based on Chase Travel air reservations booked for travel between 12/6/2024 and 1/11/2025 for travel

4 These figures are based on Chase Travel air and lodging reservations booked between 1/1/2023 and 9/25/2024 for travel between 1/1/2023 and 12/31/2024.

5 These figures are based on Chase Travel air and lodging reservations booked between 1/1/2024 and 10/28/2024 for travel between 12/06/2024 and 1/11/2025, compared with the same periods one year earlier.

Michael Sinatra, michael.sinatra@chase.com Isabella Persico, isabella.persico@chase.com

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