Pernod Ricard Sells a Majority Stake in Societe Des Produits d’Armagnac (SPA) to Alexander Stein
02 Dicembre 2021 - 5:31PM
Business Wire
Regulatory News:
Press Release – Paris, 2 December 2021
Pernod Ricard (Paris:RI) completed today the sale of a
majority stake in Société des Produits d’Armagnac (SPA) to
Cloudsweeper GmbH, an entity wholly owned by entrepreneur Alexander
Stein.
Created in the 1930s and based in Eauze – considered the capital
of Armagnac – in the Southwest of France, SPA owns Armagnac brands
Marquis de Montesquiou and Comte de Lauvia. SPA has an established
position within major Armagnac markets such as France, the United
Kingdom, Russia and the United States, and has an exceptional
inventory of aged eaux-de-vie.
Alexander Stein is a recognized innovator in the spirit
industry. He has built a long-standing and strong relationship with
Pernod Ricard through the ultra-premium gin brand Monkey 47, which
was fully acquired by Pernod Ricard in 2020. Both partners recently
launched the bourbon infused with habanero Horse with No Name.
This operation should contribute to the growth of Marquis de
Montesquiou and Comte de Lauvia brands by providing them with a new
development strategy in France and abroad at a moment when the
sales of Armagnac are recovering quickly. As member of this
partnership, Pernod Ricard will support Alexander Stein in leading
these two brands to success.
About Pernod Ricard Pernod Ricard is the No.2 worldwide
producer of wines and spirits with consolidated sales amounting to
€8,824 million in fiscal year FY21. The Group, which owns 16 of the
Top 100 Spirits Brands, holds one of the most prestigious and
comprehensive portfolio in the industry with over 240 premium
brands distributed across more than 160 markets. Pernod Ricard’s
portfolio includes Absolut Vodka, Ricard pastis, Ballantine’s,
Chivas Regal, Royal Salute, and The Glenlivet Scotch whiskies,
Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater
gin, Malibu liqueur, Mumm and Perrier-Jouët champagnes, as well
Jacob’s Creek, Brancott Estate, Campo Viejo, and Kenwood wines.
Pernod Ricard’s strategy focuses on investing in long-term and
sustainable growth for all its stakeholders, remaining true to its
founding values: entrepreneurial spirit, mutual trust, and strong
sense of ethics. The Group’s decentralised organisation empowers
its 18,500 employees to be on-the-ground ambassadors of its vision
of “Créateurs de Convivialité”. Pernod Ricard 2030 Sustainability
and Responsibility roadmap “Good Times from a Good Place” is
integrated into all its activities from grain to glass, and Pernod
Ricard is recognised as a UN Global Compact LEAD participant for
its contribution to the United Nations Sustainable Development
Goals (SDGs). Pernod Ricard is listed on Euronext (Ticker: RI; ISIN
Code: FR0000120693) and is part of the CAC 40 and Eurostoxx 50
indices.
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