Quadient Recognized as Technology Leader in CCM and Customer Journey Mapping by Global Research Firm
19 Aprile 2021 - 8:00AM
Quadient Recognized as Technology Leader in CCM and Customer
Journey Mapping by Global Research Firm
Paris, April 19, 2021
Quadient (Euronext Paris: QDT), a leader in
helping businesses create meaningful customer connections through
digital and physical channels, announced today it is the only
customer communications management (CCM) solutions provider that
has been recognized as a leader in both CCM and customer journey
mapping in two separate SPARK Matrix™ research reports recently
published by Quadrant Knowledge Solutions, a global research and
consulting firm. Additionally, Quadient is the only technology
company to appear in both reports, which highlights Quadient’s
unique position in bridging the CCM and customer experience
management (CXM) markets.
Quadient is pioneering the convergence of
customer experience and process automation and recently announced
it has combined its software solutions into a true end-to-end
software as a service global business communications platform, as
part of the company’s second phase of its Back to Growth strategy.
Quadient’s newly named Intelligent Communication Automation (ICA)
solutions power over 1 billion customer-facing communications and
interactions every day for more than 8,300 Quadient ICA customers
around the world. Large enterprises, mid-market and small
businesses rely on Quadient’s SaaS offerings for customer
communications, customer journey analytics and orchestration,
accounts receivable automation and accounts payable
automation. Quadient
was named a technology leader in the 2021 SPARK Matrix for CCM, a
research report that provides a market analysis and ranking of CCM
vendors. Quadient was recognized for offering a variety of CCM
offerings that enable greater control over customer communications
and provide a holistic view of CCM workflows, with key features
that include streamlined processes, enhanced efficiency and
personalized omnichannel communications from a single cloud-based
or on-premises platform. Quadient Inspire, one of the solutions at
the core of Quadient’s ICA platform, is designed to empower
business users with fast-tracked review and approval processes,
streamlined risk compliance, amplified customer engagement and
improved time to market. Quadient was also recognized for holding a
strong customer base that includes some of the leading brands
across industry verticals, such as retail, service providers,
utilities, higher education, financial services, insurance, public
sector and government, healthcare, telecommunications and
others.
In the SPARK Matrix Customer Journey Mapping
report, Quadient was named a leader for its software as a service
(SaaS) journey mapping tool that incorporates the digital and
physical touchpoints across an organization with which customers
interact into lucid journey maps. It enables internal stakeholders
to collaborate and share ongoing feedback directly within the tool
and the comments are automatically routed to communication owners
who make the necessary changes to improve the customer experience.
The solution is distinguished by its approach to providing a
customer journey mapping tool designed for customer communication
portfolio management, connecting often-ignored touchpoints to
customer experience (CX) strategies.
“Quadient received strong overall ratings across
a range of performance parameters for both technology excellence
and customer impact, earning its position as a SPARK Matrix leader
for both the customer communications management and global customer
journey mapping market,” said Shruti Jadhav, associate director at
Quadrant Knowledge Solutions. “The company’s effective competitive
and growth strategy, with a continued focus on offering a
centralized management system to deliver omnichannel customer
communications, ensures Quadient is well-positioned to remain a
leader in the global CCM market.”
“Being named a market leader in two categories
and being the only technology provider to be included in both SPARK
Matrix reports confirms our continued commitment to pioneer the
direction of the industry,” said Chris Hartigan, chief solution
officer, Intelligent Communication Automation, Quadient. “As a
long-time recognized leader in CCM, our advanced cloud-based
software solutions are making it easier for CCM professionals to
engage with their CX-minded peers, while our advanced customer
journey mapping solution is making customer communication
experiences readily accessible to professionals managing customer
interactions.”
About Quadient®
Quadient is the driving force behind the world’s
most meaningful customer experiences. By focusing on three key
solution areas, Intelligent Communication Automation, Parcel Locker
Solutions and Mail-Related Solutions, Quadient helps simplify the
connection between people and what matters. Quadient supports
hundreds of thousands of customers worldwide in their quest to
create relevant, personalized connections and achieve customer
experience excellence. Quadient is listed in compartment B of
Euronext Paris (QDT) and is part of the CAC® Mid & Small and
EnterNext® Tech 40 indices.
For more information about Quadient, visit
www.quadient.com.
Contacts
Joe Scolaro, Quadient
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Sandy Armstrong, Sterling Kilgore |
Global Press Relations Manager |
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Director of Media & Communications |
+1-866-883-4260 Ext. 1590 |
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+1-630-964-8500 |
j.scolaro@quadient.com |
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sarmstrong@sterlingkilgore.com |
- Quadient_SPARK Matrix Reports_EN_final
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