Crdentia Promotes Christina Hogan to Vice President of Marketing
28 Agosto 2007 - 1:00PM
PR Newswire (US)
DALLAS, Aug. 28 /PRNewswire-FirstCall/ -- Crdentia Corp. (OTC:CRDT)
(BULLETIN BOARD: CRDT) , a leading healthcare staffing company,
announced the promotion of Ms. Christina Hogan to Vice President of
Marketing, effective immediately. In this role, Ms. Hogan will be
responsible for the development and implementation of national
marketing initiatives, brand positioning, new customer growth,
event management, promotions, corporate communications and
strategic recruitment activities. Ms. Hogan joined Crdentia in July
2006 as Web Content Manager where she was tasked with redesigning
the company's website, http://www.crdentia.com/. In December 2006,
she was promoted to Director of Marketing. In that capacity, she
was responsible for developing and implementing a new corporate
brand and marketing strategy. "Christina has played a critical role
in the Crdentia organization by more than tripling our online
recruitment leads in the past year," said John Kaiser, CEO. "She
has spearheaded our marketing strategy and has helped establish
Crdentia as a leader in healthcare recruiting, a critical role for
the healthcare staffing industry that has been historically plagued
with shortages of qualified nurses and allied staffing."
Previously, Christina held the title of Supervisor Project
Management at Campbell-Ewald Advertising where she managed large
client projects and created and led their digital quality assurance
group. Throughout her career, Christina has developed a wealth of
marketing experience through her work with some of the biggest
brands in the world including Kaiser Permanente, Blue Cross Blue
Shield, Coca-Cola, General Motors, Chevrolet, The U.S. Navy and The
Wall Street Journal. Christina holds a Bachelor of Science degree
in Environmental Policy and Behavior from the University of
Michigan, where she graduated with honors. Commenting on Christina
Hogan's appointment as Vice President of Marketing, C. Fred Toney,
Crdentia's Chairman of the Board said, "Crdentia is committed to
achieving and maintaining a revenue leadership position in the
healthcare staffing industry. While we've made much progress quite
recently, the addition of Ms. Hogan as the leader of our marketing
initiatives will bring energy, creativity and enhanced focus to the
task. Her extensive experience in big marketing campaigns including
her demonstrated success in large digital programs for Coca-Cola
and Chevrolet, and healthcare brands like Blue Cross Blue Shield,
make us excited about her role in this new position for Crdentia."
About Crdentia Corp. Crdentia Corp., one of the nation's leading
providers of healthcare staffing solutions, is focused on
recruiting talented national and international healthcare
professionals to meet the ever-increasing employment needs of over
1,500 clients. Crdentia is one of the few companies that can
provide quality temporary staff for all healthcare industry
positions including local nurses, travel nurses, allied health and
locum tenens professionals. For more information, visit
http://www.crdentia.com/. Forward Looking Statements Statements
contained in this release that are not historical facts are
forward-looking statements that involve risks and uncertainties.
Among the important factors which could cause actual results to
differ materially from those in the forward-looking statements
include, but are not limited to, those discussed in "Risk Factors"
in the Company's Forms 10-K, Forms 10-Q, and other filings with the
Securities and Exchange Commission. Such risk factors include, but
are not limited to, a limited operating history with no earnings;
reliance on the Company's management team; the ability to
successfully implement the Company's business plan; the ability to
continue as a going concern; the ability to fund the Company's
business and acquisition strategy; the growth of the temporary
healthcare professional staffing business; difficulty in managing
operations of acquired businesses; uncertainty in government
regulation of the healthcare industry; and limited trading in the
public market for the Company's common stock. The actual results
that the Company achieves may differ materially from any
forward-looking statements due to such risks and uncertainties. We
undertake no obligation to revise or update publicly any
forward-looking statements for any reason. AT THE COMPANY: AT
FINANCIAL RELATIONS BOARD: James J. TerBeest Lasse Glassen Chief
Financial Officer 213-486-6546 972-850-0780 DATASOURCE: Crdentia
Corp. CONTACT: James J. TerBeest, Chief Financial Officer of
Crdentia Corp., +1-972-850-0780; or Lasse Glassen of Financial
Relations Board, +1-213-486-6546, , for Crdentia Corp. Web site:
http://www.crdentia.com/
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