Responding to growing travel demand, Expedia
Group unveils today new partnerships fuelling further personalized
travel experiences, with supply and tech.
SEATTLE, March 13,
2024 /PRNewswire/ -- Expedia Group continues to power
travel for everyone, everywhere by broadening its global reach
through a series of new and expanded partnerships underpinned by
one of the world's best in travel technology and supply.
"Our purpose-built technology is transforming the travel
industry, and we continue to invest in this space to bring new
capabilities to our partners and expand their opportunities to
reach travelers within our global ecosystem," said Alfonso Paredes, President of Private Label
Solutions. "This translates to unparalleled travel options,
competitive pricing, and unique experiences for travelers, while
simultaneously unlocking growth for all."
"We're constantly deepening relationships with established
global travel brands and providing startups and entrepreneurs the
scale needed to propel their growth," said Greg Schulze, President of Travel Partners and
Media. "Combined with Expedia Group's transformative technology,
our valuable media network inspires travelers across our global
brands, while creating significant value for our partners."
Partners in Asia
Pacific explore new opportunities with Expedia Group as
travel peaks in best post-pandemic year:
- Uncover more down under: Tourism and Events
Queensland, Tourism Tropical North Queensland, Tourism Northern
Territory, and Brisbane Economic Development Agency entered
strategic partnerships with Expedia Group Media Solutions to
enhance travelers' experiences, help improve sustainable tourism,
and showcase Australia's unique
culture, landmarks, and millennia-old history. Together, these
organizations are elevating the region's market share by capturing
more interest with Expedia Group advertising solutions such as
native, PassportAds and YouTube video.
- A world of luxury for Japan: Ikyu, a Japanese online booking
service specializing in luxury hotels and restaurants, implements
Expedia Group's Rapid API solution, unlocking access to lodging
supply and providing more than 20,000 additional properties
worldwide to guests on a newly revamped international site, along
with the ability to earn points to apply toward future
bookings.
- Expanded horizons: Established in 2000, Top Town Travel,
an IATA member, provides professional travel services for inbound
and outbound travelers in China.
Top Town Travel will now use Expedia Group's quality hotel supply
via Rapid API to offer an extensive array of hotel room types to
travelers.
North American travel providers work with Expedia Group to
capitalize on rising demand via brand, tech, and advertising
partnerships:
- More rewarding memories: Alaska Airlines launched a
one-stop travel portal called "Alaska Vacations," powered by
Expedia Group's cutting-edge White Label Template. This platform
seamlessly integrates flights, car rentals, and access to thousands
of properties worldwide into customizable packages, so travelers
can book their entire journey with ease. Alaska Airlines Mileage
Plan Members will earn miles for every package booked via Alaska
Vacations, on top of the normal flight miles earned. In addition,
Alaska Airlines Visa® cardholders earn 3 miles per
$1 spent on their eligible Alaska
Vacations packages when using their card to book1.
- Upgraded experiences: Following successful launches
in Brazil, China, France, Germany, Japan, and Mexico in December
2023, United Airlines is upgrading their United Hotels
platform, harnessing the power of Expedia Group's White Label
Template technology. MileagePlus members have the flexibility to
earn miles or use miles on nearly 700,000 hotels and vacation
rentals. Eligible MileagePlus Premier members and Chase Cardmembers
will receive exceptional service and perks when staying at select
VIP Access properties.
- Access to quality demand: New Orleans Jazz &
Heritage Festival named Expedia Group as the Official Travel
Partner for the 2024 festival, which includes an Expedia Live Jazz
Fest Travel Hub that showcases partners of our Travel Partner
Program in front of a valuable demand channel.
- Business travelers hit the road: Stockotels, now
offering an enhanced experience through Expedia Group's Rapid API,
provides professional clients with a curated selection of luxurious
to budget-friendly accommodations across 130 countries and 800,000
hotels.
- Fostering an entrepreneurial spirit: Through a new
partnership with Expedia Travel Agent Affiliate Program (TAAP),
independent travel agents in the TRAVELSAVERS network can now offer
Expedia Group's extensive supply and competitive rates to their
clients.
- Local expertise with global reach: One of
Brazil's largest host agencies,
Uniao Nacional das Agencias de Viagens (UNAV), is partnering with
Expedia TAAP to provide their members with access to Expedia
Group's global travel offerings, streamlining the booking process
for agents.
- Enhanced corporate travel: Paytrack is a complete
solution for expense and corporate travel management based in
Brazil. Using Expedia Group's
Rapid API solution, Paytrack is now able to offer its business
travel customers access to the company's lodging supply, including
special amenities, discounts and more.
As unprecedented demand awaits Europe and the Middle East, Expedia Group's partners focus on
ensuring travelers' experiences are worthy of gold
medals:
- Unlocking wider travels: IAG Loyalty signed a new
long-term agreement with Expedia Group to unlock the power of its
Rapid API technology solution. The partnership will bolster the
expansion of British Airways Executive Club and other loyalty
programs in the International Airlines Group portfolio. Travelers
using IAG Loyalty's Avios currency will have access to competitive
rates and supply in 25,000 destinations and at 700,000
properties worldwide.
- Capturing "footy" demand: Radisson Hotels and
Expedia Group have teamed up to offer unparalleled benefits to fans
of Liverpool Football Club. Reds supporters who book one of the
nine participating Radisson Hotels properties through the Expedia
Live microsite will receive unique perks and better availability.
The collaboration helps make matchday better at home and away,
underscoring Expedia Group's unwavering commitment to Liverpool FC
as their Official Travel Partner.
- The perks of luxury: Dubai's iconic Burj Al Arab Jumeirah,
an architectural marvel that has put Dubai on the global map, is now part of
Expedia Group's VIP Access program. This alliance elevates the
guest experience for travelers with perks such as room upgrades,
early check-in/late checkout, and enticing offerings at food and
beverage outlets. Hotels enrolled in the VIP Access program tend to
attract travelers who stay longer and spend more compared to
non-participating properties.2
- More hotel options: Hirondelle, an Italy-based travel company that offers tours,
business travel trips, and travel agency services to their global
client base, launched Book For Work, a rapidly growing B2B
hotel booking website that transforms accommodation booking into a
strategic advantage for both corporate travel and travel agencies.
Book For Work is now offering an extensive array of global hotel
options to their customers using Expedia Group's Rapid API
solution.
- A rising travel destination: Visit Qatar is working with Expedia Group to
drive interest and demand to Qatar
as a tourism destination on a global scale, including building
creative campaigns with the company's in-house creative team, Media
Studio, to showcase the wonders of Qatar and creating a tailor-built data
dashboard to share insights. Visit Qatar will also leverage travel agent support
through the Expedia TAAP agency and extend its reach to additional
global travelers through Expedia Group's B2B partnership
network.
For more information about how Expedia Group is empowering
partners to succeed in the evolving world of travel, please click
here.
About Expedia Group
Expedia Group, Inc. brands power travel for everyone, everywhere
through our global platform. Driven by the core belief that travel
is a force for good, we help people experience the world in new
ways and build lasting connections. We provide industry-leading
technology solutions to fuel partner growth and success, while
facilitating memorable experiences for travelers. Our organization
is made up of three pillars: Expedia Brands, housing all our
consumer brands; Expedia Product & Technology, focused on the
group's product and technical strategy and offerings; and Expedia
for Business, consisting of business-to-business solutions and
relationships throughout the travel ecosystem.
Expedia Group's three flagship consumer brands includes:
Expedia®, Hotels.com®, and Vrbo®.
One Key™ is our comprehensive loyalty program that unifies Expedia,
Hotels.com and Vrbo into one simple, flexible travel rewards
experience. To enroll in One Key,
download Expedia, Hotels.com and Vrbo mobile apps for free on iOS
and Android devices. One Key is
currently available in the U.S. and will become available globally
soon.
For more information, visit www.expediagroup.com. Follow us on
Twitter @expediagroup and check out our LinkedIn
www.linkedin.com/company/expedia.
© 2024 Expedia, Inc., an Expedia Group company. All rights
reserved. Trademarks and logos are the property of their respective
owners. CST: 2029030-50
1 Information checked on March 12th, 2024. See the Alaska
Airline Mileage Plan Terms and Conditions for more
information.
2 Expedia
Group data, approximate incrementality for VIP Access vs. non-VIP
Access properties, 2022
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SOURCE Expedia, Inc.