BEIJING, May 19, 2022
/PRNewswire/ -- On May. 19,
iQIYI, an innovative market-leading online entertainment service in
China, announced that Wind
Blows from Longxi, the second installment of iQIYI's Chinese
Historic City Universe (iCHCU), premiered exclusively online on
iQIYI on Apr. 27 and released its
season finale for subscribers on May
7. Like Luoyang, the first installment of iCHCU,
Wind Blows from Longxi achieved worldwide popularity with
its high-quality production and offered the audience an opportunity
to appreciate traditional Chinese culture.
Set in the Longxi region during China's Three Kingdoms period, Wind Blows
from Longxi tells a war story amongst spies, which has
attracted China-based and overseas
audiences alike. The iQIYI content popularity index of the series
reached 7,366 following its release. During its air, the series
also topped both iQIYI's drama hit list and the overall hit list
from Enlightent, a pan-entertainment big data service provider. In
China, the popularity of the
series is accompanied by a sharp spike in sales for the original
novel the series was based on, as well as many other books about
the Three Kingdoms period, such as the classic The Romance of
the Three Kingdoms.
Audiences from Hong Kong, Macau, Singapore and regions in the American and
European markets have enjoyed the series either online or via local
channels. Starting May 12, the series
begins to air on the Malaysian streaming platform Astro. Going
forward, audiences from South
Korea, Japan, Australia, more regions in the Americas, as
well as regions in Africa will
also have the opportunity to enjoy the series.
Besides achieving critical acclaim, the series also garnered
commercial success as it expertly weaves in quality advertisements
throughout the episodes. The series provides different advertising
opportunities, including in the pre-episode highlights and within
the episodes, all of which hugely popular and highly sought after
amongst clients.
YANG Bei, vice president of iQIYI and executive producer of
Wind Blows from Longxi, said: "This series not only sheds
light on the lives of ordinary people, but also offers a visual
feast based on the Three Kingdoms era. The series aims to provide
an immersive experience and a unique opportunity for the audience
to experience the profound cultural heritage of China."
CONTACT: iQIYI Press, press@qiyi.com
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SOURCE iQIYI