Signings include Highly Anticipated New
Hotels in the United
States (NYC, Nashville, and San
Diego), Mexico,
Switzerland, Italy, Turkey, Singapore and Bali
BERLIN, Nov. 12,
2024 /PRNewswire/ -- Design Hotels, the
community-driven portfolio of nearly 300 independent hotels,
announced 29 signed agreements and 10 percent growth of its global
portfolio within the last 12 months. From the under-the-radar Black
Sea coast of Batumi, Georgia, to
the bustling, residential neighborhood of Tribeca, New York, each of the new and upcoming Design
Hotels properties embodies the values of the brand and the singular
vision of the property owner.
"As we expand our global portfolio, each property reflects the
visionary spirit of its 'original' owner, ensuring that Design
Hotels continues to push boundaries and deepen community," said
Stijn Oyen, Managing Director,
Design Hotels. "That sentiment translates to that intangible Design
Hotels' experience - where every stay feels uniquely personal and
is infused with the passion of its creator."
Design Hotels gains momentum in the
United States and Mexico:
adding 7 new destinations across the two countries, with 10 newly
added hotels in the United States
and surpassing 25 hotels in Mexico.
With significant new hotel signings, Design Hotels strengthens
its work with Firmdale Hotels and Grupo
Habita and introduces new agreements with renowned
independent hotel groups Drift Hotels and ASH.
- The Warren Street Hotel, Firmdale's 69-key property
in Tribeca, New York City, opened
in February 2024 and marks
Tim and Kit Kemp's 11th opening in
the Firmdale stable, with its distinctive hotels and townhouses in
London and New York already members of the Design Hotels
portfolio.
- ASH, the vision of hoteliers Ari
Heckman and Jonathan Minkoff,
creates cinematic experiences at each of its meticulously designed
hotels. Properties joining the Design Hotels portfolio include
Ulysses, Baltimore and
The Dean, Providence.
- Thanks to owner Philip Bates'
vision to create soulful hotels with a sense of place, Drift Hotels
boasts stunning boutique hotels in San Jose del Cabo,
Santa Barbara, Palm Springs, and Nashville – all now part of Design Hotels.
Drift Nashville, which
opened in July of this year, features 104 chic, minimalist rooms
and suites, and three vibrant food and beverage outlets led by
Nashville hospitality talent,
Alexis Soler.
- The signings of the coveted Hotel 850 SVB in
West Hollywood, imagined by
renowned hotelier and restaurateur Jeff
Klein, and upcoming Granger Hotel Gaslamp Quarter in
San Diego, anticipated to open
this year, will bring Design Hotels' portfolio to 14 in
California, including the new
additions of Drift Santa
Barbara and Palm
Springs.
- With these new signings, Design Hotels will boast 26 hotels in
its open portfolio and signed pipeline across Mexico. Design Hotels signed the
forthcoming Tinte Hotel, an intimate hotel expected to
open in 2026 that will offer ocean views from its rooftop sitting
in a UNESCO world heritage site in the south of the Yucatán
peninsula. Hotel Sevilla—a
restored colonial villa from the 16th century in the city center of
Mérida, and Hotel Humano—a boutique hotel built into the
bedrock at the southern end of the iconic stretch of beach in
Puerto Escondido – are expected to
join Design Hotels, both part of Grupo
Habita and poised to open in 2025.
Design Hotels will add three one-of-a-kind hotels in
Switzerland, bringing the brand's
portfolio to 15 hotels in the country; welcomes its fifth hotel in
Georgia; and introduces hidden
gems in Istanbul, Singapore, and Bali.
- The Home Hotel Zurich, which opened this August,
channels the whimsical Dada avant-garde art movement of the early
20th century – reimagining a former paper mill to feature 132 rooms
and suites, lobby and lounge, neo-bistro and collaborations – all
with the local creative community.
- Poised to open by the end of this year, Hôtel
Borsari will feature 51 rooms and suites set amid the charming
town of Martigny and surrounded by
gorges that rank among the top 10 in Europe, thermal springs, stunning mountain
trails, and terraced vineyards. A subterranean Roman bathhouse, the
property stands as a testament to the town's rich heritage and nods
to the town's ancient legacy.
- Rooms Batumi Hotel marks Design Hotels' fifth hotel in
Georgia, and its first in the
resort destination on the Black Sea. With a bold design and 1970s
flair, the hotel features nearly 120 rooms and suites, a rooftop
pool, a cocktail bar, and a restaurant that blends Georgian and
international culinary influences.
With Stijn Oyen at the helm,
Design Hotels enters a new era of growth and propels the next
generation of independent hotels forward.
As Design Hotels continues to gain growth momentum, its hotels
are increasingly leveraging the brand's services—which span public
relations, sales, digital marketing, web design, and content
creation, as well as Marriott's global distribution channels and
access its leading travel program, Marriott Bonvoy®.
This announcement follows on the heels of Stijn Oyen being named Managing Director earlier
this year to helm the award-winning portfolio—now in its fourth
decade of operation. "The future of Design Hotels is brimming with
opportunity, and I'm delighted to lead such a talented, passionate
team, spearheading the brand's growth in new territories and
realizing the brand's vision for the future," Oyen concluded.
For more information, please visit www.designhotels.com.
Note on forward-looking statements: All statements
in this press release are made as of November 12, 2024.
We undertake no obligation to publicly update or revise these
statements, whether as a result of new information, future events
or otherwise. This press release contains "forward-looking
statements" within the meaning of United
States federal securities laws, including statements related
to expected hotel openings, development plans and growth prospects,
and similar statements concerning anticipated future events and
expectations that are not historical facts. We caution you that
these statements are not guarantees of future performance and are
subject to numerous evolving risks and uncertainties that we may
not be able to accurately predict or assess, including the risk
factors that we describe in our United States Securities and
Exchange Commission filings, including our most recent Annual
Report on Form 10-K or Quarterly Report on Form 10-Q. Any of these
factors could cause actual results to differ materially from the
expectations we express or imply in this press release.
ABOUT DESIGN HOTELS™
For 30 years, Design Hotels has been at the forefront of a movement
in travel by crafting a handpicked portfolio of around 300
independently owned and operated hotels in nearly 60 countries.
From cultural hubs in fast-paced cities to tiny off-the-beaten-path
escapes, each hotel reflects the vision of its pioneering owner—or
"Original"—who possesses a passion for genuine hospitality,
cultural authenticity, thought-provoking design, and
architecture.
Design Hotels is headquartered in Berlin, with branches in London, Los
Angeles, New York, and
Singapore. More than a collection
of hotels, Design Hotels brings forward-thinking member hotels
insightful travel industry expertise – from trend forecasting and
creative consultancy, to PR, marketing, and global sales
representation. Through an affiliation agreement with the brand's
parent company, Marriott International, hotels joining the brand's
portfolio can leverage the company's global distribution channels
and access Marriott Bonvoy's powerful loyalty program, while
preserving the independent spirit and operational flexibility that
defines Design Hotels.
MARRIOTT INTERNATIONAL, INC.
Marriott International,
Inc. (Nasdaq: MAR) is based in Bethesda,
Maryland, USA, and encompasses a portfolio of nearly 9,100
properties across more than 30 leading brands in 142 countries and
territories. Marriott operates and franchises hotels and licenses
vacation ownership resorts all around the world. The company offers
Marriott Bonvoy®, its highly awarded travel program. For more
information, please visit our website at www.marriott.com, and for
the latest company news, visit www.marriottnewscenter.com. In
addition, connect with us on Facebook and @MarriottIntl on X and
Instagram.
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SOURCE Marriott International, Inc.