Aims to accelerate etisalat by e&
sustainability initiatives using IBM software
DUBAI, UAE, March 9,
2023 /PRNewswire/ -- IBM (NYSE: IBM) and
etisalat by e&, announced that the company will leverage IBM
sustainability software to help advance etisalat by e&
company's environmental, social and governance (ESG)
strategy.
etisalat by e& is committed to a progressive journey of
monitoring, benchmarking, and enhancing its economic,
environmental, and social performance. This effort aims to define
clear ESG goals and the roadmap to achieve them, demonstrating the
company's commitment to their sustainability and corporate
responsibility.
etisalat by e& aims to establish a sustainability foundation
and set a path to achieve ESG goals through the use of technology,
including IBM TRIRIGA Application Suite for real estate
and facilities operations and IBM Maximo Application
Suite for intelligent asset management. Additionally, by
leveraging IBM Turbonomic and IBM Cloud Pak for
Watson AIOps, IBM can also help etisalat by
e& to increase the efficiency of their data center
and cloud environments and scale their workloads more
dynamically.
"We look forward to using IBM's technologies in the area of
data, AI and automation to explore opportunities to support our ESG
and sustainability goals, which are at the heart of our business
model. This can help reinforce our commitment to delivering
innovative solutions that have a meaningful impact
on people's lives and establish us as a valued provider," said
Khalid Murshed, Chief Technology
Officer, etisalat by e&.
etisalat by e& has shown a strong dedication to its ESG
agenda, making significant progress towards its sustainability
goals. At COP27 in 2022, e& committed to achieving
net zero emissions from its operations by 2030 and actively
contributing to global climate action. The company
is focusing on key initiatives to reduce its carbon
footprint through improved energy efficiency and renewable energy
sourcing, among others.
In November 2022, etisalat by
e& became the first UAE private sector entity to join the
UAE Independent Climate Change Accelerators (UICCA). The company
pledged its commitment and collaboration to UICCA's mission of
creating a shared vision and values among public and private
entities to build a sustainable future.
"Innovation and our ability to develop solutions for our clients
remain critically important for us," said Ana Paula de Jesus Assis, Chair and General
Manager for EMEA, IBM. "IBM's software can play an important role
in supporting etisalat by e&'s efforts to transform their
operational and environmental data into insights that their
stakeholders can understand. This is a foundational step to help
make sustainability initiatives effective and scalable."
About IBM
IBM is a leading provider of global hybrid cloud and AI, and
consulting expertise. We help clients in more than 175 countries
capitalize on insights from their data, streamline business
processes, reduce costs and gain the competitive edge in their
industries. More than 4,000 government and corporate entities in
critical infrastructure areas such as financial services,
telecommunications and healthcare rely on IBM's hybrid cloud
platform and Red Hat OpenShift to effect their digital
transformations quickly, efficiently and securely. IBM's
breakthrough innovations in AI, quantum computing,
industry-specific cloud solutions and consulting deliver open and
flexible options to our clients. All of this is backed by IBM's
legendary commitment to trust, transparency, responsibility,
inclusivity and service.
Visit www.ibm.com for more information.
Media Contact:
Shahd
Barghouti
IBM Communications
shahd.barghouti@ibm.com
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SOURCE IBM