Vodafone Adds To Music Offer With Warner Music Deal
21 Settembre 2009 - 5:34PM
Dow Jones News
Vodafone Group PLC (VOD.LN), the world's largest mobile operator
by sales, Monday it had signed a deal with Warner Music Group Corp.
(WMG) to offer music free of anti-piracy restrictions to its
customers.
Warner Music's artists, which include Madonna, REM and the
Arctic Monkeys, will be available in digital rights management, or
DRM-free format, effectively immediately.
The Warner Music catalogue will be available to Vodafone
customers in Germany, Greece, Ireland, Italy, Netherlands,
Portugal, Romania, Spain and U.K., as well as partner markets in
Austria, Belgium, Bulgaria, Croatia, Cyprus, Slovenia and
Switzerland, Vodafone said.
The two parties will also work together to offer a range of
mobile music products such as value-added album bundles that
contain additional multimedia content.
In March, Vodafone secured DRM-free mobile distribution deals
with the other major music labels, Vivendi SA's (VIV.FR) Universal
Music Group, Sony Corp's (SNE) Sony Music Entertainment and EMI
Group Ltd.
Company Web site: www.vodafone.com
-By Lilly Vitorovich, Dow Jones Newswires; 44-0-207 842 9290;
lilly.vitorovich@dowjones.com